Marketing


How to Plan a Networking Event That Your Associates Will Love
06 Apr 2018

How to Plan a Networking Event That Your Associates Will Love

For any business person, networking is a vital activity. It is through networking that you will expand the number of contacts available for you to call upon. The contacts that you make through networking will range from professional acquaintances to potential future business partners. Any entrepreneur worth their salt can host a networking event. But, putting on a networking event that really stands out in...

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Online Marketing and Your Business: Strategies for Success
19 Mar 2018

Online Marketing and Your Business: Strategies for Success

Although online marketing is a new normal for millions of business owners across the globe, not every company leader has tapped into the power of digital advertising. If this is the case for you, now is the time to make institutional and individual changes which enable you to optimize profitability and power in the ecommerce sector. Online Marketing Strategies Below you’ll find just a few...

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5 Things to Learn From Fortune 500 Companies
01 Dec 2017

5 Things to Learn From Fortune 500 Companies

The Fortune 500 list, based on revenue research and compiled by Fortune Mag, is a list of the top 500 corporations of the United States. Companies are added to this list based on the measurement of their gross revenue. Improve Your Business With Fortune 500 Company Values The Fortune 500 isn’t the only list outlining the best of American businesses. Forbes compiles a top 500...

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Accountants, Here’s How to Improve Your Relationships with Your Clients
18 Oct 2017

Accountants, Here’s How to Improve Your Relationships with Your Clients

Improving relationships with clients should always be a priority if you offer your own accountancy services. Holding an online masters of accounting could well show clients you’re more than capable of serving them, but if you don’t have a knack for keeping your clients happy, you’re not going to be a success. Of course, you don’t want to constantly ring your clients to ask if...

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5 Strategies Proven to Grow Your Accounting Practice
16 Oct 2017

5 Strategies Proven to Grow Your Accounting Practice

Accounting firms face increasing competition from low-cost accounting software technologies and big-brand tax firms. Developing strategies to nurture client relationships and improve your firm’s processes can lead to significant growth. If you’re interested in diversifying your accounting business and providing improved value to your clients, here are five strategies that’ll help get you there. Grow Your Accounting Practice 1. Refine Your Business Model Take the...

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Top Tips to Make Your Exhibition Stand a Success
14 Sep 2017

Top Tips to Make Your Exhibition Stand a Success

You’ve spent upwards of £30,000 on your 56 square foot bespoke stand at the most prestigious Trade Show of the year, but there’s been minimal footfall and you’ve gained hardly any sales leads. You’ve been standing for hours, trying to catch the eye of delegates who are rushing between plenary sessions and refreshments, running the gauntlet between competing exhibitors. Where did it all go wrong,...

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The How and Why of Online Engagement in 2017
30 Jun 2017

The How and Why of Online Engagement in 2017

Online marketing has come a long way. Yet, it’s become apparent in the last few years that Google has made a shift away from the traditional strategies in favor of a more natural experience. They’re placing a greater emphasis on the length of engagement more so than being able to dominate a keyword. Now we’re seeing up-and-comers making big marks on their industry simply because...

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