Customer response to the Apple’s iPhone is so strong, there are a lot of predatory re-sellers taking advantage of the opportunity already. The company was quick to note this and they immediately imposed a ban on all purchases using cash. They are relying on using credit cards as a way to screen those who are looking out to re-sell the gadgets for a quick and nice profit. Hopefully it will stem the number of those who are preying on late buyers this coming holiday. The sales projections are seriously strong on this prospect that the company is estimating a major number of those who initially purchased the innovative gadget were actually intending to re-sell the products.

The company is trying to provide everyone an equal opportunity by limiting the amount of phone purchase for every person to about two only as compared to the previous limit of five units per person. The move might be too late though as there are about more than a million units already sold since its launch from June. Only time will tell how much has been accumulated by unscrupulous re-sellers.

Another issue for this new –must-have item for urbanized shoppers is the exclusive terms of iPhone to use AT&T network solely. Naturally, this would cause a lot of inconvenience for the rest of the public that are loyal to their current network providers.
A string of hackers that offer to unlock the devices for use to other networks were the natural consequences of this corporate decision on exclusivity.

The company naturally tried to prevent this from happening since it is damaging to their business. Unfortunately, their efforts of using updates that covers up the software’s weakness for hacker’s intrusion were met by the public with equally stolid reactions sparking a couple of lawsuits in the process.